Blog

For decades, manufacturers have relied on traditional decorating methods to add graphics, branding, and product information to molded parts. These methods have served the industry well, particularly when producing large quantities of identical products. But manufacturing needs are changing. Production runs are getting shorter, customers are requesting more variations of the same product, and artwork

Inkcups celebrates 25 years of pioneering direct-to-object printing innovation As Inkcups celebrates two award wins for its newest machine, the company reflects on its journey from pad printing innovator to direct-to-object printing pioneer

Personalization isn’t just for drinkware. At Inkcups HQ, we see a lot of interesting applications come through our doors for application testing. Customers trust us with new products, redesigns, new materials, and applications that require a little extra problem-solving. But it isn’t always fun and games. Sometimes it’s medical devices, automotive parts, tools, or other

Ink2Heart chooses Inkcups’ direct-to-object printing technology to kick-start drinkware personalization The X5-T High Throw offers the print quality, productivity and flexibility that will enable the German start-up to grow Freudenberg, Germany – October 20, 2026 – Ink2Heart has invested in an X5-T High Throw direct-to-object flatbed inkjet printer from Inkcups to offer on-demand personalization of

Inkcups invests in supporting its growing Eastern European customer base with an experienced new hire for its European Service Team  

Every Detail Matters in an Immersive Experience Immersive experiences are everywhere in 2026. Whether it’s a themed café, interactive museum, escape room, sporting event, amusement park, or pop-up activation, businesses are looking for ways to extend their brand beyond signs and merchandise. Physical merchandise has long been a staple of gift shops, but branded food