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To begin, are you familiar with the difference between differentiation and diversification? You aren’t alone if you confuse the two.  Are you looking to differentiate your apparel print shop from other local establishments? Generally, differentiation applies to distinguishing your product from others available in the market. There are numerous methods to employ for differentiation. One

In the photograph above the B150 large image pad printing machine is equipped with a custom-made notebook fixture to ensure easy load, unload, and perfect registration with every print.  Pad Printer Components The typical pad printer consists of a few very important parts: the pad, the laser plate, the ink cup, and the fixture. The

The Helix®+ joins the Helix® line of cylindrical inkjet printers as the steppingstone between the Helix® and Double Helix®. Unique in design as the Helix®+ begins as a single tunnel machine with the ability to later upgrade to a double tunnel machine. This flexibility is a huge benefit for any company looking for a drinkware

Inkcups is proud to continue to advance and expand the successful Helix® line of cylindrical inkjet printers. The Helix® line: the Helix®, Double Helix® and Revolution are now joined by the addition of the Helix®+. Not only has the Helix® line grown, but the Helix® and Double Helix® have both experienced significant upgrades as well.

Danvers, Mass. – January 11, 2023 – Global printing industry leader Inkcups will demo one digital drinkware machine, four of its leading Tagless pad printers and one laser etching machine at Impressions Expo 2023. Recognized as the industry’s premier and most advanced decorated apparel trade show, the event will be held January 20-22, 2023, at

Glassware comes in a wide variety of shapes, sizes, and is ever changing. Much like the clothing industry, drinkware experiences trends. At the end of the day drinkware is just as susceptible to current events as any other industry, such as sustainability concerns and economic conditions. A classic example is the Great Depression. Hardships experienced